Petroholod is one of the oldest and largest ice-cream makers in Saint-Petersburg, Leningrad region and North-West Federal District of Russia. Since inception in 1936 Petroholod has maintained in its role as the leading regional producer (with market share over 20%) and developed several nationwide famous brands including "Kak ran'she", "Petroholod", "Dasha i Mitya" and many others.

Shareholders of Petroholod have decided to attract a strategic partner for development of the business. BIC Securities acted as an exclusive financial advisor to Petroholod and its shareholders during the entire sale process. BIC Securities involved several international and Russian strategic investors in the competitive sell-side process and successfully led the deal to completion in May 2020.

The deal structure involved sale of brands and shares in the operating companies. Transaction value is not disclosed.